ClairMail, Inc has reportedly signed a development and deployment agreement with Visa Inc. Under the deal, ClairMail will integrate Visa mobile services into the mobile banking and payments infrastructure that ClairMail provides to financial institutions.

 

Customers who are also Visa clients will be able to take immediate advantage of Visa's mobile services by adding them to an existing mobile banking deployment and creating a more comprehensive mobile banking offering. Visa mobile services include applications that support mobile payments, tailored merchant offers and near-real time transaction alerts and notifications.

 

According to Joe Salesky, chairman of ClairMail, the agreement with Visa represents a significant milestone for ClairMail and further extends its leadership in the industry. The agreement will let customers offer a richer set of mobile features to their Visa account holders as an integral part of their mobile banking experience.

 

The agreement adds new functionality to ClairMail's mobile banking and payments platform and also expands the value of ClairMail services to its bank customers. The ClairMail platform provides end users with comprehensive mobile banking and payments functionality, optimizing user experience across delivery methods like SMS, e-mail, mobile web or Smart Client application. The ClairMail platform also delivers personalized and conversational alerting capabilities that empower users to conduct transactions and respond to or resolve account activity within the mobile channel.

 

According to Tim Attinger, head of product innovation at Visa Inc., mobile devices are becoming an essential financial management tool for consumers around the world. Integrating Visa mobile services into ClairMail's platform will help consumers to better manage their Visa accounts and will also speed the deployment of these services for Visa issuers. Visa is a global payments technology company that enables consumers, businesses, financial institutions and governments to use digital currency instead of cash and checks.

 

The ClairMail System is a comprehensive suite of mobile banking and payments applications built on a flexible mobile communications platform. It empowers banks, credit unions, card service companies and payment providers to leverage the mobile phone as a channel for two-way customer interaction by delivering proactive, actionable alerting, account management and payments capabilities in a unified and easy-to-deploy solution. With ClairMail, financial institutions are able to lower costs, enhance acquisition, improve retention, reduce fraud and increase offer acceptance.