From London comes the news that CRM vendor StayinFront has reportedly announced that Euphony Communications, a telecom vendor, has deployed the latest version of its flagship product, StayinFront CRM 11, across its European offices.

Euphony initially launched StayinFront CRM 11 in its Benelux operations. Evidently things went well enough there -- hey if it flies in Belgium it'll fly anywhere -- to where Euphony has adopted StayinFront CRM 11 as the platform for sales and customer service management throughout their operations.

Euphony's core business is the resale of land line telephony, Internet access, pre- and post-paid mobile, and energy services, such as gas and electricity. The company likes to focus on residential consumers and the small business sector in Ireland, U.K., Belgium, Netherlands, Germany, Spain, Portugal and the Czech Republic.

The StayinFront CRM system has also been integrated with Euphony's back-office systems that manage provisioning, billing and finance, according to company officials.

Nigel Huxtable, vice president, sales EMEA of StayinFront, said Euphony benefits from the fact that StayinFront CRM 11 combines CRM and analytics into one system making business intelligence data readily accessible.

 

Last month, StayinFront introduced StayinFront EdgeRx, described by company officials as "a new On-Demand CRM and analytics product developed specifically for pharmaceutical and biotech companies."

 

The product "draws on StayinFront's 20 years" of experience in life sciences CRM technology, company officials said.