Call Center Software Featured Article

ClickDimensions Launches Microsoft CRM Marketing eBook

By Meenakshi Shankar
TMCnet Contributor

ClickDimensions, a company specializing in marketing automation solutions for Microsoft (News - Alert) Dynamics CRM, has just unveiled a 60+ page Microsoft CRM Marketing  eBook.

“We love to provide our customers with more than just technology” John Gravely, chief executive officer at ClickDimensions said in a press release.

“By publishing this eBook of marketing ideas and continuing to publish value added content to our Microsoft CRM marketing blog we are able to help all users of Microsoft CRM arrive at ways to more effectively execute in their roles as marketers,” Gravely added.

Available as a free download, the eBook includes over 20 articles with ideas for marketers that use Microsoft Dynamics CRM. Some of the topics covered in the eBook include: creating and publishing a great newsletter every month; easily tracking the effectiveness of online advertisements;  automating data work with the help of the crowd; combining live chat and web tracking; quantifying prospects’ interest using lead grading and scoring; and using LinkedIn (News - Alert) ads to target group members.

ClickDimensions’ content for the eBook has been developed over the last year in conjunction with the ClickDimensions Microsoft CRM Marketing blog, a top web destination for marketers that use Microsoft CRM.

ClickDimensions Marketing Automation for Microsoft Dynamics CRM empowers marketers to generate and qualify high quality leads, while simultaneously allowing sales departments to prioritize the best leads and opportunities. This complete Software-as-a-Service application is built on the Microsoft Windows Azure platform and is built into Microsoft Dynamics CRM.

Back in December 2011, ClickDimensions announced the appointment of Matthew Wittemann in the role of chief customer officer. Wittemann is one of 51 Microsoft CRM MVPs (Most Valuable Professionals) worldwide, a six time recipient of the Microsoft CRM MVP honor, as well as an author of the Microsoft Dynamics CRM 2011 Administration Bible.

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