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Transverse Enters Partnership Agreement with Pervasive

By Rahul Arora
TMCnet Contributor

Transverse, an innovator in online billing and Dynamic Revenue Management, recently announced in a press release that it is partnering with Pervasive Software (News - Alert), a global data innovation leader, to eliminate the integration headaches so common for businesses evolving their apps and data services in SaaS and cloud environments.

According to the terms of the agreement, Transverse will combine its leading on-demand subscription billing and Dynamic Revenue Management platform, TRACT Pervasive's global data management and integration software. The combined solution will allow IT departments improve their SaaS (News - Alert) environments and integrate billing, ERP, CRM, accounting, payroll and HR packages, Within minutes or hours, instead of weeks or months, SMBs will be able to quickly configure what they need using pre-built data integrations.

"Because Pervasive takes care of approximately 90% of common integration scenarios with our pre-built application and data integrations, Transverse customers will be able to quickly adjust and configure to integrate with Salesforce.com (News - Alert), QuickBooks and other widely adopted business endpoints," said Lance Speck, senior director of sales and marketing, Pervasive Integration Products, in a press release. "We look forward to bringing our unparalleled breadth of connectivity, speed of deployment, and the speed and economics of SaaS integration to TRACT users."

"Now, our TRACT users will be able to configure services within a few clicks; they can literally be 'ready to go' in as little as half an hour," said Transverse CEO James Messer (News - Alert). "The automatic integration helps TRACT customers lower the cost of data entry and the number of errors caused by duplicate data entry, as well as speed time to revenue because of the shorter integration times with accounting and sales automation software."

Because of the Transverse-Pervasive partnership, executives can demonstrate faster time to market and ease of integration with both cloud-based and on-premise applications. "The benefits that our customers get from our billing software will be shared with not only existing applications, but future apps that Pervasive supports as well," said Messer, referring to Pervasive's reputation as a well-established data-integration vendor capable of accommodating a range of ISVs and SaaS vendors.

Want to learn more about cloud communications? Then be sure to attend the Cloud Communications Summit, collocated with TMC’s (News - Alert) ITEXPO West 2011, taking place Sept. 13-15, 2011, in Austin, Texas. The Cloud Communications Summit will address a growing need of businesses to integrate and leverage cloud based communications applications, process enhancement techniques, and network based communications interfaces and architectures. To register, click here.

Rahul Arora is a TMCnet contributor. He has worked as an editor and freelance writer for several reputed organizations in India. To read more of his articles, please visit his columnist page.

Edited by Rich Steeves