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Velti Announces Opening of New Technology Sales Hub in Istanbul, Turkey
Velti (News - Alert), a provider of mobile marketing and advertising technology, has announced the opening of a new technology and sales hub in Istanbul, Turkey.
The company’s new technology and sales hub will effectively bridge the gap between Velti's mGage platform and its expanding customer base across the Middle East. The alliance between Avea, a leading operator in Turkey and Velti’s business partner in the region, will help in further expanding Velti’s business prospects. As a result of setting up of this office, Velti has added to its global portfolio of business presence. The company already has offices in London, Paris, Dusseldorf, Athens, Sofia and Moscow.
Velti’s business presence in Turkey has been supported through its partnership with Gantek, a technology and solutions provider since 2009. With the setting up of the new support hub in the region, Velti will now be able to address the expanding requirements of regional mobile operators and brands, create awareness of its brand name, and strengthen its customer base. The company will additionally benefit from increased revenue, with the introduction of technologically advanced mobile marketing and advertising programs.
"We are incredibly excited to open a technology and sales hub in Turkey, a very promising market for us,” said Menelaos Scouloudis, Velti chief commercial officer, in a release. “The new facility demonstrates our focus on meeting the needs of our customers around the world. Turkey is one of the leading countries in mobile marketing adoption, consistently delivering superior results for operators and brands. We are confident that our new office will support our existing customer relationships and will allow us to extend our exposure to the thriving Middle East mobile market."
The technology and sales hub began operations at the beginning of June. Beginning with a skeleton staff, Velti will hire new employees in planned stages through the year. With the gold sponsorship of "Istanbul Mobile Marketing Talks," organized by the global Mobile Marketing Association (News - Alert), Velti will make its business presence in the Turkish market official. The event is scheduled to take place on June 28, at the Esma Sultan Mansion.
Velti is a provider of mobile marketing and advertising technology and solutions. The company’s media agencies set up interactive and measurable campaigns based on information secured by effectively engaging in communication with consumers through their mobile devices.
For more information on Velti, please visit www.velti.com
Calvin Azuri is a contributing editor for TMCnet. To read more of Calvin’s articles, please visit his columnist page.

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