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Cegedim Relationship Management and MeLLmo Announced Mobile Analytics Solution

By Anamika Singh
TMCnet Contributor

Cegedim Relationship Management, the Life Sciences provider of Customer Relationship Management (CRM) solutions, and MeLLmo, innovator of Roambi, the business app for interactive mobile analytics, announced that the companies will integrate their technologies to deliver mobile CRM analytics to Life Sciences organizations worldwide.

Roambi transforms CRM and other business data into immersive, dashboard-style analytics, quickly delivered to any iPhone (News - Alert) or iPad. Roambi’s interactive user experience lets professionals quickly and intuitively access and analyze up-to-the-minute company information.

Cegedim Relationship Management’s flagship CRM solution, Mobile Intelligence, for iPad and iPhone users, will be enhanced by the integration of Roambi mobile analytics technology. This will allow Mobile Intelligence for iPad or iPhone users to make faster, better decisions anytime, anywhere.

“Our customers rely on Mobile Intelligence to enable more effective, efficient and better relationship building while on the go. And we’re always looking for innovative technologies that will allow our customers to analyze their businesses more effectively,” stated Laurent Labrune, chief executive officer of Cegedim Relationship Management.

“By integrating leading technology like Roambi with Mobile Intelligence, we’re giving our customers the fastest, most intuitive way to analyze and act on CRM data right from their iPhones and iPads, wherever they are,” Labrune added. 

Mobile Intelligence gives users access to all the functionality needed for a more effective customer-centric approach to all client interactions. This is offered by company’s expertise in professional support for life sciences commercial organizations. One can work with a single partner for all CRM needs, or can be handled alone or with a third party.

“We’re excited to integrate Roambi technology with Cegedim Relationship Management’s Mobile Intelligence to deliver the most dynamic, intuitive and insightful CRM analytics to Life Sciences customers,” commented Santiago Becerra, chairman and co-founder of MeLLmo. “Together, Roambi and Mobile Intelligence give Life Sciences’ commercial teams a powerful mobile analytics tool that allows them to analyze critical stakeholders’ data on-the-go right from their iPads or iPhones, and generally build more effective relationships.”