Call Center Services Featured Article

Sales Coaching Solution Included in Callidus Software

By Carolyn J Dawson
TMCnet Contributor

Callidus Software Inc. a provider of Sales Performance Management recently launched its new Sales Coaching solution, a SaaS (News - Alert) product powered by ForceLogix. The agreement which was signed in the second quarter of 2010, gives Callidus the exclusive right to be the only SPM vendor to sell ForceLogix' SalesForce Optimizer solution. Callidus focuses on enabling businesses to coach and optimize their sales force's execution as part of a comprehensive sales performance management solution.

'The imperative to manage sales performance requires methods like sales coaching that can help drive optimal behavior and results. With Callidus integrating sales coaching into their suite they are advancing sales performance management to its full potential," said Mark Smith, CEO & EVP research at Ventana Research.

Callidus enables businesses to rank individual sales reps by standard performance indexes, such as territory performance, quota and earnings attainment and revenue growth by integrating its Monaco SaaS suite with ForceLogix SalesForce Optimizer solution,

'With the new Sales Coaching solution, Callidus extends its footprint to provide the most comprehensive suite of sales talent lifecycle management solutions in the marketplace. With today's increased emphasis on driving sales effectiveness, our customers are looking for additional ways to achieve higher returns on their sales investment, said Lorna Heynike, the senior vice president of marketing at Callidus Software (News - Alert). "By investing in new hire ramp-up and on-going sales coaching programs, sales leaders can drive significant gains in overall attainment and increase revenue by up to 20 percent. When these programs are based on data-driven, standardized sales performance indexes that tie back to incentives, the programs are highly effective.'

Key features of Callidus Sales Coaching include its Best Practice Library which enables easy setup of consistent, industry standard performance programs with hundreds of out-of-the-box leading and lagging Sales Performance Indicators (SPI), business and sales competencies, and skills assessments. The companies Role-based dashboards provide real-time, visual feedback, allowing sales leaders and reps alike to see where they stand and take timely corrective action to address emerging issues.

The Coaching Suggestion Engine simplifies setup of coaching programs, providing suggestions, objectives, and other manager/sales person interactions, and lets sales leaders leverage industry best practices to make programs more effective. Finally, it's

Out-of-the-Box Integration with Salesforce.com (News - Alert) and Microsoft Dynamics CRM allows for data mastered in other systems to be easily brought in for performance evaluation and coaching purposes.

You also have multiple language support which is available in 12 languages including a language library for localization capabilities.