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| [December 17, 2012] |
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justAd Introduces Imprego, a Rich Media Platform for Creating Mobile Landing Pages and Micro-Sites
NEW YORK --(Business Wire)--
More than four billion mobile phones are in use today, and according to
Google (News - Alert), by 2014, more people will use mobile devices vs. PCs to access
the Web. Now brands can't afford to hold up mobile plans because of
device fragmentation, Flash incompatibility, or creative complexities.
As a result, justAd,
a global ad technology company, today launched�Imprego,
the first rich media platform for creating mobile landing pages and
micro-sites. Using the platform, agencies and small business affiliates
can create app and game-like mobile landing page experiences in just
five minutes and publish them across any 3G mobile phone, smartphone or
tablet. The first 200�unique
visitors�win a free trial, which includes full access to its rich
media mobile landing page creation platform, drag & drop templates,
publishing, hosting, analytics and live chat support.
Tap or Click Animation Means No Coding Required.
Agencies and small business affiliates can create mobile landing pages
and micro-sites within minutes without any technical training or coding
skills.�Imprego's
platform�lets users click, drag, and drop to create and customize
state-of-the-art landing pages using a menu of templates including video
lead generation capture, call-to-action, and rich, interactive mobile
features like�scratch, shake, rotate�and�drag.
"Mobile landing pages, micro-sites and Websites are central to any
company's mobile strategy. Imprego is the first hosted, self-service
platform to bring full rich media interactivity to mobile landing pages
-- particularly addressing all tablet templates," said Yariv Erel, CEO
of justAd. "And as mobile levels the playing field, so are we, because
for the first time, small businesses will have the same rich media
platform that large agencies use for creating their own mobile landing
pages."
Mobile Landing Pages, Micro-Sites and Ads on All Mobile Devices.
Imprego empowers agencies to overcome compatibility or
fragmentation-oriented barriers to entry, enabling them to create and
deliver HTML5-compliant rich video, gaming and app-like landing page and
micro-site interactivity across any mobile device. With Imprego, users
can create, deliver and measure the performance of personalized branded
entertainment, marketing campaigns and rich ad experiences across mobile
phones, smartphones and tablets, achieving the broadest reach across
mobile consumers. Imprego offers the option of free hosting or custom
URLs as part of a�subscription
plan, free live chat support, and custom
rich media mobile ad creation from justAd.
Engagement Statistics and Heat Map Analytics.
Imprego users can access the number of views, visitors, CTRs,
interactions, engagement and dwell time at the click of a button. In
addition to Google Analytics, Imprego offers a Heat Map Analytics Tool
which allows users to visualize how viewers experience landing pages,
specific widgets and ads.
About justAd
justAd is an ad technology company with a passion for DIY platforms. The
world's largest ad agencies, ad networks and premium publishers already
rely on Ad Studio, our platform for creating rich media ads on mobile
and smart TV. Our new brand, Imprego, enables agencies, affiliates and
businesses to quickly and easily create mobile landing pages and
micro-sites, using a gallery of the richest, most beautiful interactive
mobile experiences and media assets. For more information, visit�www.justAd.mobi�or
www.imprego.com.

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